Vegan Certification Case: Nantong Jiazhiwei Food Co., Ltd.

Nantong Jiazhiwei Food Co., Ltd., a wholly-owned subsidiary of Jiahe Food Industry Co., Ltd., continues to practice its core philosophy of “looking to the future, creating pioneering brands.” It focuses on product quality, takes the customer's perspective, is driven by technology and underpinned by service, providing customers with diversified, one-stop product-supply services.

To expand into the European vegetarian market, Jiazhiwei joined with its parent company Jiahe Food Industry Co., Ltd. and its sister company Suzhou Golden Cat Coffee Co., Ltd. to apply for Vegan certification for two plant-based products: Nai Master Oat Nai and Feichang Mai original oat drink.

As the concept of vegetarianism continues to spread worldwide — particularly during the COVID-19 pandemic in recent years — eating vegetarian as a dietary choice has become increasingly popular, not only because it is environmentally friendly and kinder to animals, but also because it benefits health, and because a vegetarian diet can also provide the nutrition that meat products give the body.

Vegan certification is not limited to food; cosmetics, leather goods, footwear and apparel can all be Vegan-certified. In European and American markets in particular, imported cosmetics are almost always required to hold Vegan certification, so related companies may wish to learn more so they are prepared.