Over the past two years, plant-based food consumption has grown by 49% across the EU, reaching a total sales volume of €3.6 billion.
Wang Zhengwei: Doing business with the Middle East through the halal industry - CCTV2 report
2025-05-15
Wang Zhengwei: Doing business with the Middle East through the halal industry - CCTV2 report
The Hui population in Ningxia Hui Autonomous Region accounts for one-fifth of the national population, but in the past, Ningxia did not take this as the main line of economic development. Now Ningxia is increasingly aware that the Muslim economy is a large market with broad prospects covering the world. They have decided to fully develop economic and trade cooperation with Arab countries and build a Muslim economy with Ningxia characteristics. In September of this year,2010The first China-Arab Economic and Trade Forum will also be held in Ningxia. So, how big is the Muslim economy, and how is Ningxia tapping into its opportunities? Yesterday, a reporter from a financial channel interviewed Wang Zhengwei, Chairman of the Ningxia Hui Autonomous Region Government.
Siqin reporter:“Hello, Chairman!”
Chairman Wang Zhengwei:“Hello!”
Siqin reporter:“Mr. Chairman, what I am holding in my hand is a very beautiful Hui ethnic costume. It is produced in Ningxia Muslim Products Industrial Park, and it will soon be sold to the Arab market.HalalWhat is the scale of the industry? What are its future goals?”
Doing business with people from the Middle East through the Halal industry!
Chairman Wang Zhengwei:“When we do business with Arab countries in the Middle East, we first start with Halal (Halal) industry as a starting point, because there may be many things that share a common language and some common customs. For example, our“clothing”and“diet”These two industries have now entered the Middle East Arab countries.(Halal)Halal food has entered the markets of Malaysia and Egypt. You can see it in Egypt.“Saishang Jiangnan Halal Restaurant”That is a Ningxia business. There is also a hall showing Ningxia costumes. This shows that our halal(Halal)Food and Hui clothing have enormous market potential. For example, an Arab man wears four robes a year, so he represents a significant consumer market. Furthermore, women spend more than men, so clothing represents a significant market as well.
