Latest Announcement

Circular Number:7/2025

Sincerely yours:

1. Owners and managers of micro and small enterprises; and

2. Managers of medium and large enterprises

Throughout IndonesiaCircular No. 7 of 2025 regarding the public announcement of halal products and the requirement for already certified halal products to bear the Indonesian halal label.

A. General Provisions

To provide consumers with legal certainty and convenience, and to standardize halal product labeling, businesses that have obtained halal certificates are obligated to display the Indonesian halal label on their products. The Indonesian halal label is issued by the Halal Product Assurance Organization (IPA).Halal certification issued by BPJPH is valid nationwide.

according toAccording to Articles 6 and 36 of Law No. 33 of 2014, "On the Guarantee of Halal Products," the Halal Product Guarantee Organization (BPJPH) has the right to promote, educate, and publicize halal products, and has the obligation to publish information on products that have obtained halal certificates.

This move aims to provide comfort, safety, security, and certainty for the public in consuming and using halal products, while also adding value for businesses that produce and sell halal products.

B. Intentions and Purposes

This circular aims to inform businesses of the disclosure of halal products and the obligation of those products that have obtained halal certification to be labeled with the Indonesian halal label as required.

The purpose of issuing this circular is:

To provide halal product consumers with certainty and comfort when consuming and using halal products;

To increase the added value of halal products produced and sold by operators;

Support the establishment of a well-ordered national halal ecosystem, particularly regarding the use of Indonesian halal labels on products; and

This is a form of public disclosure of information regarding the halal status of products traded and circulated within the Republic of Indonesia.

C. Scope

This package contains:

The notice informs businesses of their obligation to label products that have obtained halal certification with the Indonesian halal label.

Information on halal products will be made public.

D. Legal basis

Law No. 33 of 2014, "On the Guarantee of Halal Products" (National Gazette of the Republic of Indonesia, No. 295 of 2014, Supplementary National Gazette No. 5604), has been amended several times, and was finally amended by Law No. 6 of 2023, "On Establishing Law No. 2 of 2022 as a Replacement to Law on Job Creation" (National Gazette of the Republic of Indonesia, No. 41 of 2023, Supplementary National Gazette No. 6856).

Government Regulation No. 42 of 2024, "Regarding the Implementation of Halal Product Guarantee" (National Gazette of the Republic of Indonesia, 2024, No. 229, Supplementary National Gazette No. 6998);

Presidential Regulation No. 153 of 2024, "Regarding Halal Product Assurance Organizations" (National Gazette of the Republic of Indonesia, 2024, No. 349);

Halal product guarantee organizationRegulation No. 1 of 2024, "Organizational and Operating Procedures for Halal Product Assurance Organizations" (National Gazette of the Republic of Indonesia, 2024, No. 349);

Head of Halal Product Guarantee OrganizationDecision No. 145 of 2022: "Regarding the use of halal marks and halal labels on products that have obtained halal certification".

E. Matters to be Notified

Each has been fromBusinesses that obtain halal certification from BPJPH must, in accordance with laws and regulations, display the Indonesian Halal label on product packaging, specific parts of the product, or a specific location on the product to ensure certainty, transparency, and to provide the public and consumers with accurate information about the halal status of their products.

Every business owner with certified halal products must publicize this information through their own electronic media channels, social media, or other information and promotional media used for product marketing (such as websites, e-commerce platforms, etc.).

No.The public notice mentioned in point 2 should at least include:

Display the Indonesian Halal label in promotional materials;

advertise;

Product catalog; or

Consumer testimonial videos.

Businesses that have obtained halal certificates but fail to label their products with the Indonesian halal label may be subject to administrative penalties in accordance with laws and regulations.

Supervision of halal labeling in Indonesia is handled byBPJPH will work with relevant authorities in accordance with their respective powers.

F. Conclusion

Please take note of this circular and comply with its requirements.

We are grateful for everyone's attention and cooperation.

Place of issuance: Jakarta

 Date of issuance:August 28, 2025

Head of Halal Product Guarantee Organization

(signature)

Ahmad Haikal Hasan

* This Chinese translation is for reference only. The official text is based on the original Indonesian version.