Case Study

For snack food companies looking to deepen their presence in the Southeast Asian market, compliance certification is essential for going global.ofThe first hurdle. As the country with the world's largest Muslim population, Indonesia has long required BPJPH halal certification as a strict requirement for food product market access. (Indonesia Halal Product Assurance Agency)It is stated that starting from October 2026...,WillFor allEnforcement on goods entering and circulating in the countryMandatory Halal Certification。In this case, Jacob's Star provided full support to Shandong Haoquwei Food Technology Co., Ltd., efficiently overcoming certification difficulties and successfully obtaining the official halal certificate from Indonesia, laying a solid foundation for the brand to open up the Southeast Asian Muslim consumer market.

Pain Points for Going Global: For snack food companies entering the Indonesian market, the first hurdle is halal certification.

Shandong Haoquwei Food Technology Co., Ltd. specializes in the research and development and production of instant noodles and snacks. Its main products include mixed noodles, cup noodles, spicy chicken noodles, dry noodles, and snack noodles, which are classified as ready-to-eat snacks in the food category in Indonesian certification. With its excellent product quality and high cost-performance ratio, Haoquwei's desire to expand into overseas markets is becoming increasingly strong. Indonesia, with its large population and robust demand for snack foods, has become a core target market for the brand's overseas expansion.

However, a mandatory compliance hurdle stands in the way of successfully entering the Indonesian market: according to Indonesia's Halal Product Protection Act and...BPJPH officially requires that food and beverage products must obtain Indonesian BPJPH Halal certification; otherwise, they will not be able to clear customs and will even face the risk of being removed from shelves and being penalized.

Full support: Jacob's Star customized solutions for efficient customs clearance and certification.

Jacob's Star has assembled a dedicated service team to tailor solutions to the specific characteristics, production scale, and overseas expansion needs of its GoodFun certified products.The "pre-review + guidance + rectification + support" full-process certification solution precisely addresses every challenge.

✅ In-depth preliminary research to eliminate certification blind spots

Our certification team immediately assisted the company in reviewing its product ingredient list, production process, and factory layout, systematically identifying and addressing any risks associated with non-halal ingredients. To ensure successful certification, the company, under our guidance, spent a year expanding its factory by constructing a separate building next to its original facility, specifically for the halal product sourcing, production, storage, and distribution. This proactive cooperation eliminated the potential risks of raw materials originating from non-halal animal sources, including pigs. We also provided simultaneous interpretation of [the relevant information/explanations].The latest BPJPH regulations clearly define the list of required certification documents, preventing companies from wasting time and effort. Simultaneously, they assist companies in the initial preparation of core documents such as declarations of non-pork origin and raw material traceability certificates, ensuring compliance at the source.

✅ System setup guidance to address compliance shortcomings

The core requirement for BPJPH certification is for companies to establish a comprehensive SJPH halal assurance system. Jacob's Star, with its rich practical experience, provides specialized guidance: assisting in the formulation of halal management policies and the establishment of a dedicated halal management team.

We will guide you to improve the entire chain of records, including production records, equipment cleaning records, and material storage records, to ensure full traceability; optimize the factory layout, delineate a dedicated halal production area, and standardize production and cleaning processes to ensure consistency with the declared information.

✅ Detailed document editing and pre-screening to prevent rework.

In response to the Indonesian government's review requirements, Jacob's Star's professional team completed the review in both Chinese and English.Accurate translation of Indonesian documents; verification of the consistency and completeness of application forms, process flow diagrams, product labels, and qualification documents; conduct internal pre-audits in advance, simulate official audit scenarios, and rectify document loopholes and on-site potential problems in advance, significantly reducing the risk of audit rejection.

✅ On-site verification support and full Q&A assistance throughout the process.

During the on-site factory inspection, Jacob's Star jurors were stationed on-site throughout the process, assisting the company in connecting with the auditors, answering professional questions, providing timely modification suggestions for minor non-conformities raised during the audit, and developing rectification plans to ensure the smooth passage of the audit.

Successful conclusion: Certification obtained, unlocking new opportunities in the Indonesian market.

With the full support of Jacob's Star, Shandong Haoqu Food Technology Co., Ltd. efficiently completed the Indonesian mission.BPJPH certification process successfully obtained the Halal certificate, resolving concerns about certification for overseas expansion and laying a solid foundation for further development in the Southeast Asian market!